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Case Studies
  • Ecommerce
  • Denmark
  • Tracking, Google Ads

Jaco Shoes grew profit almost sixfold

Jaco Shoes sells shoes online. We fixed the tracking and moved it server side, so bidding saw every sale. Sales grew 80%, ROAS 82% and profit 496%, with the agreed ROAS held throughout.

+496%Profit

A woman walks across a wooden bridge in green sandals.

+80%

Sales

+82%

ROAS

+496%

Profit

What we changed

Bidding that sees every sale

  1. The tracking. The store's tracking fixed, so every sale reached Google Ads.

  2. Server side. Tracking moved server side, so sales still count when a browser blocks the tags.

  3. The target. Bidding held to the ROAS agreed with the owner.

In their words

What Jacob says

I can highly recommend Waseem as a Google Ads specialist. Throughout our collaboration, he has provided monthly follow ups and brought creative ideas that have elevated our campaigns. We have had a pleasant dialogue where he quickly understood our company's needs and goals, and the agreed ROAS was consistently maintained.

Jacob EngelbredtJacob EngelbredtCEO, Jaco Shoes & Gabor Shop
Next case: Gaborshop

Real accounts, real owners, and the one number that moved in each of them.

See our work

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What does each sale actually earn you?

Most stores only see ROAS in the ad account. We set up the tracking so you see what the ads add to the bottom line.

“When Waseem joined our project, there was a sudden shift in our marketing, and our sales doubled in a short time.”

Linda HasselbalchCEO, Norlii

“Waseem was great at taking charge, thinking constructively and creatively, and ensured that we worked in small sprints until a solution was found.”

Christine DissingHead of Digital, Carpe Diem Beds

“Their work significantly increased our customer base, to the point where we had to upgrade our booking system and even raise our prices.”

Simi RajaOwner & CEO, Just Beauty